GRANBY, QC, May 10, 2016 - The Association des viniculteurs négociants du Québec announces its name change and becomes the Association des négociants embouteilleurs de vins (ANEV). The Association uses this opportunity to renew its brand image.
This change fits with the ANEV member's will to bring a breath of fresh air to the industry of the wines bottled close to the place of consumption. The change is effective as of now. Different communication tools will be set in motion in the next couple of weeks in order to reposition this grand industry and bring to life the new image.
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